This Privacy Policy describes how your personal information is collected, used, and shared when you visit or
make a purchase from halehero.com (the “Site”).
PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information
about
your web browser, IP address, time zone, and some of the cookies that are installed on your device.
Additionally, as
you browse the Site, we collect information about the individual web pages or products that you view, what
websites
or search terms referred you to the Site, and information about how you interact with the Site. We refer to this
automatically-collected information as “Device Information”.
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique
identifier. For more information about cookies, and how to disable cookies, visit
http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type,
Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the
Site.
Additionally if you make a purchase or attempt to make a purchase directly through the Site, we collect certain
information from you, including your name, billing address, shipping address, payment information (including
credit
card numbers), email address, and phone number. We refer to this information as “Order Information”.
When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information
and
Order Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including
processing your payment information, arranging for shipping, and providing you with invoices and/or order
confirmations). Additionally, we use this Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide you with information or advertising
relating to
our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular,
your IP
address), and more generally to improve and optimize our Site (for example, by generating analytics about how
our
customers browse and interact with the Site, and to assess the success of our marketing and advertising
campaigns).
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described
above.
For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal
Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how
our
customers use the Site -- you can read more about how Google uses your Personal Information here:
https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here:
https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond
to a
subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
BEHAVIOURAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing
communications we believe may be of interest to you. For more information about how targeted advertising works,
you
can visit the Network Advertising Initiative’s (“NAI”) educational page at
http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out
portal at: http://optout.aboutads.info/.
DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal
from
your browser.
YOUR RIGHTS
If you are a European resident, you have the right to access personal information we hold about you and to ask
that
your personal information be corrected, updated, or deleted. If you would like to exercise this right, please
contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill
contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our
legitimate business interests listed above. Additionally, please note that your information will be transferred
outside of Europe, including to Canada and the United States.
DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and
until
you ask us to delete this information.
CHANGES
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices
or
for other operational, legal or regulatory reasons.
CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a
complaint,
please contact us by e‑mail: support@halehero.com
